Swatch

Swatch is a Swiss watchmaker founded in 1983 by Nicolas Hayek, and is subsidiary of The Swatch Group. The product line was developed as a response to the "quartz crisis" of the 1970s and 1980s, in which Asian-made digital watches were competing against traditional European-made mechanical watches.

Swatch

Swatch is a Swiss watchmaker founded in 1983 by Nicolas Hayek, and is subsidiary of The Swatch Group. The product line was developed as a response to the "quartz crisis" of the 1970s and 1980s, in which Asian-made digital watches were competing against traditional European-made mechanical watches.