Big data and the future of knowledge production in marketing research: Ethics, digital traces, and abductive reasoning

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Big data and the future of knowledge production in marketing research: Ethics, digital traces, and abductive reasoning

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wetenschappelijk artikel

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наукова стаття, опублікована в березні 2015

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Big data and the future of kno ...... races, and abductive reasoning

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Big data and the future of kno ...... races, and abductive reasoning

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Big data and the future of kno ...... races, and abductive reasoning

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Big data and the future of kno ...... races, and abductive reasoning

@nl

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Big data and the future of kno ...... races, and abductive reasoning

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Big data and the future of kno ...... races, and abductive reasoning

@nl

P1476

Big data and the future of kno ...... races, and abductive reasoning

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P2093

Jean- Sébastien Vayre

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Archetypal Analysis

Demythologizing Consumption Practices: How Consumers Protect Their Field-Dependent Identity Investments from Devaluing Marketplace Myths

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5-13

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scholarly article

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10.1057/JMA.2015.1

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Mathieu Alemany Oliver

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2015-03-01T00:00:00Z

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big data ethics

data ethics

big data