Ad exchange
An ad exchange is a technology platform that facilitates the buying and selling of media advertising inventory from multiple ad networks. Prices for the inventory are determined through bidding. The approach is technology-driven as opposed to the historical approach of negotiating price on media inventory. This represents a field beyond ad networks as defined by the Interactive Advertising Bureau (IAB), and by advertising trade publications such as Advertising Age. The major ad exchanges include:
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Ad exchange
An ad exchange is a technology platform that facilitates the buying and selling of media advertising inventory from multiple ad networks. Prices for the inventory are determined through bidding. The approach is technology-driven as opposed to the historical approach of negotiating price on media inventory. This represents a field beyond ad networks as defined by the Interactive Advertising Bureau (IAB), and by advertising trade publications such as Advertising Age. The major ad exchanges include:
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25بك هذه المقالة تحتاج للمزيد ...... المخاطر وزيادة العائد الربحي.
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An ad exchange is a technolog ...... as acquired by Google in 2008.
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L'Ad-exchange est une platefor ...... s du Marketing programmatique.
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Un ad exchange è una piattafor ...... le società di media digitali.
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18,271,157
Wikipage revision ID
737,292,424
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25بك هذه المقالة تحتاج للمزيد ...... المخاطر وزيادة العائد الربحي.
@ar
An ad exchange is a technolog ...... he major ad exchanges include:
@en
L'Ad-exchange est une platefor ...... s du Marketing programmatique.
@fr
Un ad exchange è una piattafor ...... rincipali ad exchange ci sono:
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Ad exchange
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Ad exchange
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Ad-exchange
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تبادلات إعلانية
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