The Adicolor concept was launched by Adidas in 1983 where trainers (sneakers) were sold with the tools that they could be customised by the purchaser. The "adicolor" sneaker was an all-white training shoe was specifically created for the adicolor concept. Presented in a wooden box, the adicolor low-top shoe comes with an all-white track jacket, a set of six colored acrylic paints, paintbrushes, and a wooden palette. The white leather can also be coated with sealant before or after painting.