Alternative Distribution Alliance

Alternative Distribution Alliance (ADA), the independent music and film distribution arm of Warner Music Group, was created in 1993 to focus on the independent music business. In 2007 ADA was named Medium Distributor of the Year by the National Association of Recording Merchandisers, and has been ranked the industry's No. 1 independent distributor for the past six years, according to Nielsen/SoundScan.

Alternative Distribution Alliance

Alternative Distribution Alliance (ADA), the independent music and film distribution arm of Warner Music Group, was created in 1993 to focus on the independent music business. In 2007 ADA was named Medium Distributor of the Year by the National Association of Recording Merchandisers, and has been ranked the industry's No. 1 independent distributor for the past six years, according to Nielsen/SoundScan.