Cowardy Custard is a musical revue and was one of the last Noël Coward shows staged during his life. It was devised by Gerard Frow, Alan Strachan and Wendy Toye. A book, also titled Cowardy Custard, was published in connection with the revue, similarly celebrating the Coward image. The biographical revue premiered in London in 1972, running for 405 performances. A revised version toured in the UK in 2011. The term "cowardy custard" is a taunt used by small children in the UK equivalent to "scaredy cat" in the US.