Creative Impulse Entertainment (also known as Creative Impulse and CIE) is a transmedia production company founded by Jan Lucanus in 2003. With the company mantra "Intrigue, Entertain, Inspire Social Change", CIE bills itself as a home for artists that create content across multiple forms of media. CIE's production portfolio encompasses comic books (collectively referred to as the Creative Impulse Universe), film, video, animation, music, and games, with subsidiaries dedicated to each craft (Creative Impulse Publishing, Creative Impulse Films, Creative Impulse Music, and work for hire production and consulting services through Creative Impulse Alliance).