Disruptive Direct Mail is created by innovating the traditional direct mail technology or method of gaining immediate call to action. The direct mail industry has not changed much in the past 50+ years. Direct mail has evolved from simple letters to sophisticated scripted brochures with colourful graphics, to impressive digital printing mailers, using target databases. Direct mail has changed from sending out mass mailings to specific niche markets using Variable Data Printing (VDP), mail merging targeted databases whose offers are customized to the recipients interested. Direct mail has also continued to grow with the way distribution has been handled, including labelling, printing and reducing management. On March 15, 2016, direct mail took a dramatic step forward with the patent entitle