Dolores Gonzales (1907–1994) was a Mexican–American fashion designer based in Tucson, Arizona. She is best known for blending Native American and Mexican clothing traditions to create distinctive southwest resort wear dresses know as, patio dresses, the fiesta dresses, (also known as the pejorative squaw dress). She founded the company Dolores Resort Wear that manufactured dresses for the American market, selling in upscale department stores across the country. He iconic design was appropriated and copied by other designers throughout the southwest becoming seminomas with mid-twentieth century regionalist fashion of the American Southwest. The dress design became the official dress of the American Square-dancing movement.