Ee Rojullo (Telugu: ఈ రోజుల్లో), (English: In These Days) is a Telugu Romantic Comedy directed by debut director Maruthi, starring debutants Srinivas, Reshma and Saikumar Pampana. The film was made on a low budget by a group of producers jointly credited as "Good Friends". The music was scored by J.B. and J. Prabhakar Reddy handled the cinematography using Canon 5D cameras while S.B. Uddhav handled the movie's editing. The movie's trailers and posters featured interesting quotes regarding love stories these days. The song "Ring Tring" also gained popularity as it featured dancers wearing the masks of leading Tollywood actors like Jr NTR, Ram Pothineni, Ram Charan Tej, Allu Arjun, Pawan Kalyan, and Mahesh Babu. The movie was one of the most successful Tollywood films in 2012.