From Dusk Till Dawn: The Series is an American horror television series developed by Robert Rodriguez. It forms part of the franchise of film, direct-to-video, comic and cult following of From Dusk till Dawn, expanding on the chronicles of the Gecko Brothers, Seth and Richie; The Fuller family; and Santanico Pandemonium. The series premiered on March 11, 2014, on Rodriguez's newly launched channel El Rey. Outside the United States and Latin America, the series is marketed as a Netflix original. It is being produced by FactoryMade Ventures in association with Miramax and executive produced by Rodriguez.