Habbo (previously known as Habbo Hotel) is a social networking service and online community aimed at teenagers. The website is owned and operated by Sulake, a Finnish corporation. The service began in 2000 and has expanded to include nine online communities (or "hotels"), with users in over 150 countries. As of August 2012, over 273 million avatars have been registered with an average 5 million unique visitors monthly. 90% of Habbo's users are between the age of 13 and 18.