Magic is a British music television station owned by The Box Plus Network. It plays mainly easy listening music videos and is based on the Magic Radio network also owned by Bauer. Like some other Box Television music television channels under Bauer's brand, Magic operated a jukebox service where viewers were able to request videos to be played via a premium-rate telephone number. Magic mainly focuses on music from the 1970s (occasionally) 1980s, the 1990s and the 2000s.