National School Choice Week was founded in 2011 to promote the concept of all forms of school choice: district schools; district magnet schools; charter schools; private schools; and home schooling . The week of events is scheduled the last week of January each year. As an organization it does not promote one form of educational choice over another, but rather contends that parents should have and make choices in the best interest of their children. The President of National School Choice Week is Andrew Campanella.