Project Ozma was a pioneering SETI experiment started in 1960 by Cornell University astronomer Frank Drake, at the National Radio Astronomy Observatory at Green Bank, West Virginia. The object of the experiment was to search for signs of life in distant planetary systems through interstellar radio waves. The program was named after Princess Ozma, ruler of the fictional land of Oz, inspired by L. Frank Baum's supposed communication with Oz by radio to learn of the events in the books taking place after The Emerald City of Oz. The search was publicized in articles in the popular media of the time, such as Time magazine.