Risk Everything
Risk Everything is an advertisement campaign created for American sports apparel company Nike by the American advertising agency Wieden+Kennedy. The advertisement campaign, spanning radio, television, out-of-home, online advertising and print media, was specially made for the 2014 FIFA World Cup and starring well-known football players from national teams and clubs. This campaign emphasizes the mantra of "risk everything" — taking every dangerous life-or-death chance to succeed and outshine your rivals.
primaryTopic
Risk Everything
Risk Everything is an advertisement campaign created for American sports apparel company Nike by the American advertising agency Wieden+Kennedy. The advertisement campaign, spanning radio, television, out-of-home, online advertising and print media, was specially made for the 2014 FIFA World Cup and starring well-known football players from national teams and clubs. This campaign emphasizes the mantra of "risk everything" — taking every dangerous life-or-death chance to succeed and outshine your rivals.
has abstract
Risk Everything is an advertis ...... ceed and outshine your rivals.
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Wikipage page ID
43,056,406
Wikipage revision ID
711,191,768
agency
Caption
The Risk Everything campaign symbol
client
image size
language
English/multi-language
Media
Television, print, hoarding, online
name
Risk Everything
preceded by
product
runtime
During the 2014 FIFA World Cup
Slogan
"Risk Everything."
Website
nike.com/riskeverything
subject
hypernym
comment
Risk Everything is an advertis ...... ceed and outshine your rivals.
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label
Risk Everything
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