290 Square Meters

290 Square Meters is a retail shop in Amsterdam, the Netherlands. It is best known for being the only retail location in the world where one could buy customized NikeID shoes for a number of years, though it also carries a number of other one-of-a-kind items from brands such as Levi's, Freitag and Arc'teryx Veilance among others. Both the stores original name, 90 Square Meters, and its new name, 290 Square Meters, are derived from the shop's size, so it can be considered space that is retail today and possibly a museum or gallery tomorrow. In late 2012 it launched a web shop.

290 Square Meters

290 Square Meters is a retail shop in Amsterdam, the Netherlands. It is best known for being the only retail location in the world where one could buy customized NikeID shoes for a number of years, though it also carries a number of other one-of-a-kind items from brands such as Levi's, Freitag and Arc'teryx Veilance among others. Both the stores original name, 90 Square Meters, and its new name, 290 Square Meters, are derived from the shop's size, so it can be considered space that is retail today and possibly a museum or gallery tomorrow. In late 2012 it launched a web shop.