Ballarat Begonia Festival is a carnival and community cultural festival held annually in Ballarat, Victoria, Australia. Run since 1953, it is a major tourist attraction of the city. Themed around the begonia flower which blooms in the temperate Ballarat climate, traditional features of the festival programme include floral displays and plantings on the main city streets, a centrepiece parade down Sturt Street including floats constructed by local community groups including sporting clubs, businesses, educational institutions, musicians and special interest groups and military tattoo.