Captive import

Captive import is a marketing term and a strategy for a vehicle that is foreign-built and sold under the name of an importer or by a domestic automaker through its own dealer distribution system. The foreign vehicle may be produced by a subsidiary of the same company, be a joint venture with another firm, or acquired under license from a completely separate entity. The brand name used may be that of the domestic company, the foreign builder, or an unrelated marque entirely (this is one type of "badge engineering").

Captive import

Captive import is a marketing term and a strategy for a vehicle that is foreign-built and sold under the name of an importer or by a domestic automaker through its own dealer distribution system. The foreign vehicle may be produced by a subsidiary of the same company, be a joint venture with another firm, or acquired under license from a completely separate entity. The brand name used may be that of the domestic company, the foreign builder, or an unrelated marque entirely (this is one type of "badge engineering").