Cenci Journalism Project (Chinese: 参差计划), founded in 2011, is the first new media in Mainland China that uses multi-lingual and global perspectives to continuously cover marginalized topics. Cenci was founded by five graduates from Beijing Foreign Studies University, including Xia Kang and Zhe Qu, on August 6, 2011. The goal of Cenci was to eliminate the language barriers in news reading, create an alternative reading perspective in visualized reports, and provide sources for comparative news. Its founders wished to tie understanding of news closer to truth. When the website was first launched, Cenci’s slogan was “Same Events, Diversified reports”, which was modified to “Any Language, Any Perspective, Anything Cenci”. As Cenci transitioned into version 3.0, the new slogan was set to be “Re