The Chinatown Film Festival (CFF) is a major international competitive Asian film festival in New York City that was established at the end of 2005. It is a non-profit corporation that organizes an annual film festival that is designed to promote cultural exchanges between Asia and the rest of the world. The mission of the film festival is to increase the exposure of Asian culture, while uniting it with other international cultures. It takes place in various venues through Manhattan's Chinatown, and aims to use the highly accessible medium of film to create a new point of contact with Asian cultures, as well as to provide a springboard for greater rebirth of New York's Chinatown, giving it a new international appeal to locals, visitors, businesses, and community members.