Grassroots fundraising is a common fundraising method used by political candidates, which has grown in popularity with the emergence of the Internet and its use by US presidential candidates like Howard Dean, Barack Obama, Ron Paul, and most recently Bernie Sanders. Grassroots fundraising is a way of financing their campaigns for candidates who don't have significant media exposure of front runner status, or who are perhaps in opposition to the powerful lobby groups which influence the political party nominating process. It often involves mobilizing grassroots support to meet a specific fundraising goal or sets a specific day for grassroots supporters to donate to the campaign. Grassroots fundraising can also be a method for organizations to get as many people as possible to give and strat