Mitsubishi platforms are the automobile platforms used by Mitsubishi Motors for their production automobiles. Mirroring trends throughout the automotive industry, the company is reducing the number of distinct platforms, and increasing platform sharing across its ranges. Following DaimlerChrysler's purchase of a controlling stake in Mitsubishi in 2001, part of the subsequent cost-cutting drive initiated by Rolf Eckrodt upon his employment as chief executive officer of MMC was to reduce the number of platforms from twelve to six. Similarly, Stefan Jacoby, the CEO of Mitsubishi Motor Sales Europe, expressed concern in 2002 that the company would need to rationalize its platforms, even if the number of models sold were to increase.