Norfolk Assembly was a Ford manufacturing plant that opened on April 20, 1925 on the Elizabeth River, near downtown Norfolk, Virginia — closing in 2007. Modeled after the River Rouge Plant, the facility eventually included a power house, water treatment plant, barber shop, safety-shoe store, restaurant, fitness center and TV studio. At the time of its closure, Ford employed more than 2,600 people at the 2,800,000-square-foot (260,000 m2) facility. Ford invested $375 million at the plant in 2002 to upgrade it for production of the redesigned eleventh generation 2004 F-150.