Red Envelope Entertainment

Red Envelope Entertainment (originally Netflix First) was a film production unit created by Netflix in 2006. The studio produced independent content for the company's DVD-by-mail service. The company produced and/or distributed over 100 films, before ultimately being closed in 2008. The firm cited the closure of the production division, as a result of pressure from partnered film studios, which were competing for rights. In 2012, Netflix returned to producing original content under its own banner.

Red Envelope Entertainment

Red Envelope Entertainment (originally Netflix First) was a film production unit created by Netflix in 2006. The studio produced independent content for the company's DVD-by-mail service. The company produced and/or distributed over 100 films, before ultimately being closed in 2008. The firm cited the closure of the production division, as a result of pressure from partnered film studios, which were competing for rights. In 2012, Netflix returned to producing original content under its own banner.