São Paulo International Motor Show

The São Paulo International Motor Show (Salão International do Automóvel de São Paulo) is the biggest and most important automotive event in Latin America. The São Paulo International Motor Show has been held in São Paulo, Brazil since 1960. Originally being held irregularly, it has been a biannual show since 1984 (although there was no 2020 edition due to the coronavirus pandemic). In 1990 the event became internationalized and the domestic industry showed its capacity for global competition.

São Paulo International Motor Show

The São Paulo International Motor Show (Salão International do Automóvel de São Paulo) is the biggest and most important automotive event in Latin America. The São Paulo International Motor Show has been held in São Paulo, Brazil since 1960. Originally being held irregularly, it has been a biannual show since 1984 (although there was no 2020 edition due to the coronavirus pandemic). In 1990 the event became internationalized and the domestic industry showed its capacity for global competition.