Trojan skinheads (also known as traditional skinheads or trads) are individuals who identify with the original British skinhead subculture of the middle 1960s, when ska, rocksteady, reggae, and soul music were popular, and there was a heavy emphasis on mod-influenced clothing styles. Named after the record label Trojan Records, these skinheads identify with the subculture's Jamaican rude boy and British working class roots.