The Victor Orthophonic Victrola, first demonstrated publicly in 1925, was the first consumer phonograph designed specifically to play electrically recorded phonograph records. The combination was recognized instantly as a major step forward in sound reproduction. Its first public demonstration was front-page news in The New York Times, which reported that A historian comments that As part of a publicity blitz, Victor designated November 2, 1925 as "Victor Day" and, within days, was "swamped with orders exceeding $20 million."