The vinyl revival is the renewed interest and increased sales of vinyl records, or gramophone records, that has been taking place in the Western world since about 2007. The analogue format made of polyvinyl chloride had been the main vehicle for the commercial distribution of pop music from the 1950s until the 1980s and 1990s when it was largely replaced by the compact disc (CD). Since the turn of the millennium, CDs have been partially replaced by digital downloads and streaming services. However, in 2007, vinyl sales made a sudden small increase, starting its comeback, and by the early 2010s, it was growing at a very quick rate. In some territories, vinyl is now more popular than it has been since the late 1980s, though vinyl records still make up only a marginal percentage (less than 6%