The 1978 NCAA Men's Division I Basketball Tournament involved 32 schools playing in single-elimination play to determine the national champion of men's NCAA Division I college basketball. It began on March 11, 1978, and ended with the championship game on March 27 in St. Louis, Missouri. A total of 32 games were played, including a national third place game. Kentucky, coached by Joe B. Hall, won the national title with a 94-88 victory in the final game over Duke, coached by Bill E. Foster. Jack Givens of Kentucky was named the tournament's Most Outstanding Player.