Art Deco (/ˌɑːrt ˈdɛkoʊ/), or Deco, also known as Style Moderne, is a style of visual arts, architecture and design that first appeared in France just before World War I. It became popular in the 1920s and 1930s, and influenced the design of buildings, furniture, jewelry, fashion, cars, movie theaters, trains, ocean liners, and everyday objects such as radios and vacuum cleaners. It took its name, short for Arts Décoratifs, from the Exposition Internationale des Arts Décoratifs et Industriels Modernes (International Exhibition of Modern Decorative and Industrial Arts) held in Paris in 1925. It combined modernist styles with fine craftsmanship and rich materials. During its heyday, Art Deco represented luxury, glamour, exuberance, and faith in social and technological progress.