Cinemetropolis is the third full-length album by alternative hip hop group Blue Scholars. The album was released on June 14, 2011, with a pre-release to fans in mid-May. The album's title Cinemetropolis comes from a term coined by Sergei Eisenstein in his book Film Form. Geologic explained the concept of the album as a mash-up of life and cinema. He says in an interview, "We're all residents of the Cinemetropolis now. If you've ever seen a moving image and it affected you somehow whether it be a music video, the nightly news, a movie, television, sitcoms, whatever... that... all that has become a part of our truth and how we see the world." The album is planned to be released with a series of online music video short films corresponding with songs on the album. The first, "Slick Watts," pr