CoolBrands International
CoolBrands International was a Canadian frozen food and dessert company based in Markham, Ontario. Originally a frozen yoghurt vendor, CoolBrands acquired Eskimo Pie Corporation in 2000 and Chipwich in 2002. It acquired the Breyers and Light 'N Lively yoghurt brands from Kraft Foods. Under the stewardship of Michael Serruya (President and CEO), CoolBrands held exclusive long-term licenses for brands including Weight Watchers, Godiva, Tropicana, Betty Crocker, Trix, Yoo hoo and Welch's. The company encountered financial difficulties after losing the Weight Watchers/Smart Ones licence in 2004.
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CoolBrands International
CoolBrands International was a Canadian frozen food and dessert company based in Markham, Ontario. Originally a frozen yoghurt vendor, CoolBrands acquired Eskimo Pie Corporation in 2000 and Chipwich in 2002. It acquired the Breyers and Light 'N Lively yoghurt brands from Kraft Foods. Under the stewardship of Michael Serruya (President and CEO), CoolBrands held exclusive long-term licenses for brands including Weight Watchers, Godiva, Tropicana, Betty Crocker, Trix, Yoo hoo and Welch's. The company encountered financial difficulties after losing the Weight Watchers/Smart Ones licence in 2004.
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CoolBrands International was a ...... ons paid for in company stock.
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737,814,556
founder
Michael Serruya and Aaron Serruya
industry
Food Specialty Stores
key people
Michael Serruya, CEO
market cap
products
frozen foods, desserts
services
restaurant franchising
traded as
TSX: COB, COB.A
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CoolBrands International was a ...... rs/Smart Ones licence in 2004.
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CoolBrands International
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CoolBrands International
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