Draw Something is a mobile app developed by OMGPop, launched on February 6, 2012. It won a Flurry App Spotlight Award in 2012. In the first five weeks after its launching, the game was downloaded 20 million times. On March 21, 2012, both Draw Something and OMGPop were bought by the gaming company Zynga for $180 million. The game's popularity peaked on the day of the sale, and the number of daily active users tumbled from 15 million to 10 million by early May. On April 25, 2013, Draw Something 2 was released for iOS.