Duracell Bunny

The Duracell Bunny is an anthropomorphic pink rabbit powered by batteries, used to promote Duracell brand batteries. Advertisements are based on the concept that the bunny powered by a Duracell alkaline battery can continue functioning longer than an identical device running on inherently lower-duration zinc-carbon batteries. The advertisements usually feature the bunnies competing in some way, for example, in a game of football, a drumming competition or a race. In advertisements, the Duracell Bunny is either a standard battery-powered toy, a stop-motion puppet, or a CGI animated character.

Duracell Bunny

The Duracell Bunny is an anthropomorphic pink rabbit powered by batteries, used to promote Duracell brand batteries. Advertisements are based on the concept that the bunny powered by a Duracell alkaline battery can continue functioning longer than an identical device running on inherently lower-duration zinc-carbon batteries. The advertisements usually feature the bunnies competing in some way, for example, in a game of football, a drumming competition or a race. In advertisements, the Duracell Bunny is either a standard battery-powered toy, a stop-motion puppet, or a CGI animated character.