Good Morning Britain was TV-am's flagship breakfast television show, broadcast on weekdays from February 1983 until the franchise ended in 1992. It had many different presenters throughout its run but the most enduring pairing was Anne Diamond and Nick Owen. From a slow start, which almost led to the closure of the channel, Good Morning Britain became very successful and ultimately achieved impressive ratings. According to one presenter Mike Morris they estimated to have interviewed over 30,000-guests on the sofa throughout its run.