The Movement for Active Democracy (M.A.D.) is an alternative British political party created by Andy Kirkwood. Originated in South Dorset party leader Andy Kirkwood endorses the Swiss model of government in which anyone can propose a policy and force the issue to a referendum if they can gather enough support. Without having a general manifesto, that's the main goal of the party. Kirkwood also urges people to stand as independents under the slogan “vote for yourself”. The Movement for Active Democracy was votable for the first time at the United Kingdom general election of 2010.