Amari Masatada (甘利 昌忠, 1543–1564) was a Japanese samurai of the Sengoku period of Feudal Japan. The son and successor of Amari Torayasu, he was a senior retainer of the Takeda clan of Kai Province, and ranked among one of Takeda Shingen's 'Twenty-four Generals'. Masatada also served as one of Shingen's personal attendants. During Shingen's campaign in Shinano Province, Masatada served with distinction at the Battle of Kawanakajima in 1561. Masatada later fought at the Battle of Mikatagahara as a senior Takeda officer. By the year of 1563 Masatada went on to fight at the and , but was killed a year later in what would be defined as rare for any standard samurai: a horse riding accident. There is one incident which gave Masatada a stronger name for himself despite being rather eccentric in