Coast (soap)

Coast is an American brand of deodorant soap and body wash owned by High Ridge Brands Company. It was originally introduced by Procter & Gamble in 1976. Its marketing catchphrase is "The Eye Opener!" Originally a bar soap, the company also began to produce body wash in 2003. In 2000, the Coast brand was sold by Procter & Gamble to The Dial Corporation, an Arizona-based company which became a subsidiary of Henkel in 2004.

Coast (soap)

Coast is an American brand of deodorant soap and body wash owned by High Ridge Brands Company. It was originally introduced by Procter & Gamble in 1976. Its marketing catchphrase is "The Eye Opener!" Originally a bar soap, the company also began to produce body wash in 2003. In 2000, the Coast brand was sold by Procter & Gamble to The Dial Corporation, an Arizona-based company which became a subsidiary of Henkel in 2004.