Four Star Playhouse (radio program)
Four Star Playhouse was a radio dramatic anthology series in the United States. The 30-minute program was broadcast on NBC beginning in July 1949 and was sustaining. It lasted only three months.Four Star Playhouse was one of "at least 10" new programs developed for that summer by NBC's [West] Coast programming department. A story in the July 2, 1949, issue of The Billboard reported that NBC "is now keyed to the recent programming drive, launched to offset Columbia Broadcasting System's (CBS) talent raids, and is anxious to use summer hiatus periods to develop shows worthy of fall bankrolling. Hence, the new raft of airers will not be treated as fill-in shows, but produced with an eye to long-term web tenancy."
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Four Star Playhouse (radio program)
Four Star Playhouse was a radio dramatic anthology series in the United States. The 30-minute program was broadcast on NBC beginning in July 1949 and was sustaining. It lasted only three months.Four Star Playhouse was one of "at least 10" new programs developed for that summer by NBC's [West] Coast programming department. A story in the July 2, 1949, issue of The Billboard reported that NBC "is now keyed to the recent programming drive, launched to offset Columbia Broadcasting System's (CBS) talent raids, and is anxious to use summer hiatus periods to develop shows worthy of fall bankrolling. Hence, the new raft of airers will not be treated as fill-in shows, but produced with an eye to long-term web tenancy."
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Four Star Playhouse was a radi ...... ears. See Four Star Playhouse.
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country
United States
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first aired
1949-07-03
format
Dramatic anthology
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language
English
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last aired
1949-09-18
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show name
Four Star Playhouse
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syndicates
television
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writer
Milton Geiger
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Four Star Playhouse was a radi ...... eye to long-term web tenancy."
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label
Four Star Playhouse (radio program)
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Four Star Playhouse
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