Gundam (Japanese: ガンダムシリーズ, Hepburn: Gandamu Shirīzu, lit. Gundam Series) is a Japanese military science fiction media franchise/media mix. Created by Yoshiyuki Tomino and Sunrise, the franchise features giant robots, or mecha, with the name "Gundam". The franchise began on April 7, 1979 with Mobile Suit Gundam, a TV series that defined the "real robot" mecha anime genre by featuring giant robots called mobile suits (including the original titular mecha) in a militaristic setting. The popularity of the series and its merchandise spawned a franchise that includes 50 TV series, films and OVAs as well as manga, novels and video games, along with a whole industry of plastic model kits known as Gunpla which makes up 90 percent of the Japanese character plastic-model market.