In the Internet, a challenge is a term used to refer to the genre of videos in which users record themselves performing an action and then dare others to repeat it. They play a role in internet meme culture, with many challenges spreading by through such memes. Examples include the ALS Ice Bucket challenge, which went viral in mid-2014 and the TrashTag Challenge which went viral in 2019. An internet challenge is similar to the common children's dare game in which they dare each other to perform an action that one would not normally do.