Jeder Rappen zählt (JRZ) (literally Every rappen (nickel) counts) is the Swiss version of the Serious Request that broadcasts on Dutch radio/television. The Dutch campaign started in 2004, and in 2009 the German Swiss station joined in with a similar format and subjects. The show appeals for money which each year helps a certain cause is broadcast on Schweizer Radio und Fernsehen (SRF)' Radio SRF 3. SRF zwei also broadcasts part of the campaign. In 2007, Geneva-based Couleur 3 radio station had organized a similar campaign called Couleur Terre for one year in French language.