MeWe is an American social media and social networking service owned by Sgrouples, a company based in Culver City, California. MeWe's light approach to content moderation has made it popular among American conservatives, conspiracy theorists, and anti-vaxxers. Due to concerns with possible pro-China censorship of Facebook, the site also gained popularity in Hong Kong in November 2020. The site's interface has been described as similar to that of Facebook, although the service describes itself as the "anti-Facebook" due to its focus on data privacy.