Not So Much a Programme, More a Way of Life (commonly abbreviated to NSMAPMAWOL, pronounced ens-map-may-wall) is a BBC-TV satire programme produced by Ned Sherrin, which aired during the winter of 1964–1965, in an attempt to continue and improve on the successful formula of his That Was the Week That Was (known informally as TW3), which had been taken off by the BBC because of a forthcoming general election. As was the case with TW3, NSMAPMAWOL featured David Frost as compère. In the early part of the show's run, two others, William Rushton (as he was billed at the time) and the poet P. J. Kavanagh joined Frost in the role. For the final few months of the series, only David Frost was hosting the show. In addition to Saturdays, there were also editions on Fridays and Sundays.