Proximity analysis

Proximity analysis is a class of spatial analysis tools and algorithms that employ geographic distance as a central principle. Proximity analysis is a crucial tool for business marketing and site selection. Marketers analyze demographics and infrastructure to determine trade areas. Trade areas are continuous geographic areas around a site that generate the majority of revenue.

Proximity analysis

Proximity analysis is a class of spatial analysis tools and algorithms that employ geographic distance as a central principle. Proximity analysis is a crucial tool for business marketing and site selection. Marketers analyze demographics and infrastructure to determine trade areas. Trade areas are continuous geographic areas around a site that generate the majority of revenue.