Radio Advertising Bureau (US)

The Radio Advertising Bureau (or RAB) is a membership organization for radio stations and others in the US radio industry dating back to 1950. Its original purpose was to highlight radio's importance in the wake of the rapid rise of television in the 1950s. In the mid-1960s, RAB partnered with the Clio Awards and created a category for best radio advertising each year.

Radio Advertising Bureau (US)

The Radio Advertising Bureau (or RAB) is a membership organization for radio stations and others in the US radio industry dating back to 1950. Its original purpose was to highlight radio's importance in the wake of the rapid rise of television in the 1950s. In the mid-1960s, RAB partnered with the Clio Awards and created a category for best radio advertising each year.