The Tejano Music Award for Female Vocalist of The Year is an honor presented annually by the Texas Talent Musicians Association (TTMA). The Tejano Music Awards were first awarded in 1981 and was established to recognize the most talented performers of Tejano music—a subgenre of regional Mexican music. The nominees were originally selected by a voting poll conducted among program directors and disc jockeys of Spanish-language radio stations in Texas. Originally, winners were chosen by Tejano radio station KIWW listeners, and later by fans of Tejano musicians in the Southwest of the United States. Winners are selected through a survey of 50,000 Texas households with Hispanic surnames. By 1987, the award ceremony was broadcast through 32 radio stations and 25 local television channels in Texa