WMIX (940 AM, "News Talk 940") is an American radio station licensed to serve the community of Mount Vernon, Illinois. The station is owned by Withers Broadcasting and the WMIX broadcast license is held by Withers Broadcasting Company of Illinois, LLC. The station was assigned the call sign "WMIX" by the Federal Communications Commission (FCC). Withers Broadcasting registered the "WMIX" branding as a registered trademark, which prevents other stations, many of them carrying some sort of Mix FM format, from using WMIX as a branding without permission.