WYRB
WYRB, known locally as Power 106 is a Rhythmic contemporary radio station serving Rockford, Illinois, licensed to nearby Genoa. It is owned by Crawford Broadcasting. Up until June 2010, WYRB was a simulcast of Chicago's WSRB and offered an Urban AC format. However, realizing that there was a hole for a Rhythmic format in Rockford and at the same time tapping into an audience looking for another alternative to Top 40/CHR WZOK, Crawford decided to split up the simulcast and refocus WYRB on the Rockford area as a Rhythmic Top 40 rather than as an Urban Contemporary. According to Sales Manager DiAnna Cantele Mazzola, “They identified that R&B wasn’t taking off and felt there was a niche to be filled for the urban market,” and added “Now it’s today’s hits and hip-hop, and club music that really
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WYRB
WYRB, known locally as Power 106 is a Rhythmic contemporary radio station serving Rockford, Illinois, licensed to nearby Genoa. It is owned by Crawford Broadcasting. Up until June 2010, WYRB was a simulcast of Chicago's WSRB and offered an Urban AC format. However, realizing that there was a hole for a Rhythmic format in Rockford and at the same time tapping into an audience looking for another alternative to Top 40/CHR WZOK, Crawford decided to split up the simulcast and refocus WYRB on the Rockford area as a Rhythmic Top 40 rather than as an Urban Contemporary. According to Sales Manager DiAnna Cantele Mazzola, “They identified that R&B wasn’t taking off and felt there was a niche to be filled for the urban market,” and added “Now it’s today’s hits and hip-hop, and club music that really
has abstract
WYRB, known locally as Power 1 ...... a lot.” WYRB broadcasts in HD.
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alias
Power 106.3 FM
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broadcast area
broadcast station class
call sign meaning
W Your R&B (Previous Meaning)
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programme format
slogan
"Today's Hits & Hip-Hop"
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Wikipage page ID
11,208,268
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Wikipage revision ID
1,024,748,080
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branding
Power 106.3 FM
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callsign meaning
W Your R&B
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city
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A
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format
former callsigns
WSQR-FM
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WYCH
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frequency
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name
WYRB
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owner
Dontron, Inc.
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Slogan
"Today's Hits & Hip-Hop"
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website
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hypernym
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42.074 -88.823
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WYRB, known locally as Power 1 ...... op, and club music that really
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WYRB
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long
-8.8823e+1
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homepage
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WYRB
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